Edinburgh's Hogmanay sponsorship and marketing site

Contact / Summary

Edinburgh’s Hogmanay is the World’s Best New Year celebrations. The four day festival has attracted audience figures of over five million in its 17 year history and annually reaches a global television audience of over 1 billion people. A truly global attraction, Edinburgh’s Hogmanay welcomes audience members from throughout the UK and over 60 countries, generating in excess of £26M to the local economy (over £30 million to Scotland).

With over 30 events taking place throughout the four day festival, Edinburgh’s Hogmanay attracts a hugely pro-active, intelligent and affluent audience base. Sponsoring the festival or a specific event is the perfect way to attract a captive and exciting market to your brand. It generates a positive, energetic, high profile image, bringing brands to life at the world’s most famous New Year party.

Contact:

Penny Dougherty
General Manager & Projects Coordinator

To enquire about sponsorship for Edinburgh's Hogmanay please email:
sponsorship@edinburghshogmanay.com